On January 24, 2005, Minnesota Public Radio launched 89.3 The Current with the playing of Atmosphere’s hidden track off the Seven’s Travels album, “Shhh”. “Shhh” is an ode to Minnesota and being proud of where you’re from regardless of what others think of your hometown. It was an incredibly appropriate first track to air on a station who’s mission is to bring its listeners the best new local and national music alongside the music that inspired it.
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Every so often an area sees its scene explode not just locally, but nationally and internationally. This has happened before in the Twin Cities when the late ’70s funk scene exploded behind Prince and The Time, then in the early to mid ’80s the local rock scene had its turn led by Hüsker Dü and The Replacements, and the hip hop world of the early to mid 2000s was greatly influenced by Atmosphere and Brother Ali. Following developments in 2011 it is quite possible we are standing on the verge of the Twin Cities pop scene taking its place at the top of the heap.
The Twin Cities pop movement is led by three bands who started to break through last year, and now find themselves at the edge of stardom. All three are most certainly pop bands, but they come at the genre from very different perspectives. One is garage influenced guitar pop, another uses electronics to create a smooth dream pop, and the last features dark, smoldering synth pop. Each have an album due in 2012, though, and are set to make lots of noise locally and internationally.
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